hadley hopkins
copywriter
work
blogs
about
More
The North Face
Challenge: Inspire and enable the next generation of female outdoor enthusiasts.
Idea: Change the perception of what it means to be ladylike
.
AD:
Yijun Zhu
CW: Me
Work
/
MyCharge
/
Vans
/
Backpack Buddies
/
Volkswagen
/
Peeps